Vernacular Branding
The Book
Vernacular Branding: Reading Identity Through Design and Visibility
A seminal visual research publication exploring everyday identity, grassroots design, and visual culture in India.
This beautifully crafted hardcover edition brings together extensive fieldwork, archival documentation, and insightful essays into a richly illustrated, tactile object.
Specifications
- Publisher
- Self-published, Bhuleshwar Mate, Nagpur
- Edition
- First Edition, First Printing
- Publication
- December 2025
- Format
- Hardcover
- Outer dimensions
- 260 × 260 × 22.5 mm (square)
- Page size (inner)
- 254 × 254 mm · 200 pp
- Paper
- 170 gsm Indian Art Matte Paper
- Finishing
- Cover with gold foil embossing
- Printer
- Pragati Offset Pvt. Ltd., Hyderabad
- Weight
- approx. 1,400 g (1.4 kg)
- ISBN
- 978-93-344-2686-1
- Subject category
- 1933 (Design/Graphic) / 1930 (Art/Architecture)
- Language
- English
- Trade / wholesale
- By arrangement — write to contact@vernacularbranding.in
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